Last updated: October 2026

About this policy

This privacy policy explains how GAPSuk collects, uses and protects your personal information when you use our website, www.gapsuk.com, contact us or buy from us.

GAPSuk is the trading name of Graphic Arts Printing Systems Limited, registered in England and Wales, company number 07655608. We are the controller of your personal information.

Our contact details are:
Unit 1, Studio Works, Coggeshall Road, Braintree, Essex CM77 8EU
Telephone: 01376 335 150
Email: info@gapsuk.com

Information we collect

Enquiries: when you use a contact form, email or phone us, we collect your name, email address, phone number and the details of your enquiry.
Orders: when you buy from us, we collect your name, company name, billing and delivery addresses, email address, phone number, the items you order and, if you tell us, how you heard about us.
Payments: card and wallet payments are handled securely by our payment providers (PayPal, Stripe and WooPayments, including Apple Pay and Google Pay). We do not see or store your full card details. If you pay by bank transfer, we receive the payment details shown on our bank statement.
Incomplete checkouts: if you enter your email address at checkout but do not complete your order, we keep the details you entered so we can send you a reminder.
Email newsletter: if you subscribe or are an existing customer, we hold your name and email address and information about how you interact with our emails.
Website use: information about how you use our website, such as the pages you visit, the device and browser you use and your approximate location, collected through cookies and similar technologies.

How we use your information

To respond to your enquiries and provide quotes. (Our legitimate interest in responding to people who contact us, or to take steps at your request before entering into a contract.)
To process, deliver and support your order, including warranty and returns. (To perform our contract with you.)
To keep accounting and tax records. (To meet our legal obligations.)
To send reminder emails about incomplete checkouts. (Our legitimate interest in helping customers complete their orders.)
To send you our email newsletter about our products, services and offers. (Your consent, or for existing customers our legitimate interest in telling you about similar products. You can unsubscribe at any time.)
To understand how our website is used and to improve it. (Your consent, given through our cookie banner.)
To keep our website secure and prevent spam and fraud. (Our legitimate interest in protecting our website and customers.)

Email newsletter

We use Campaign Monitor to send our email newsletters. Our emails may contain tracking that tells us when an email is opened and which links are clicked. We use this to make our emails more relevant.

Every email includes a link to unsubscribe. You can also unsubscribe at any time by emailing info@gapsuk.com.

Cookies

Cookies are small files saved on your device when you visit a website. We use essential cookies to make our website work, for example to remember the items in your basket and to keep checkout secure. These cannot be switched off.

With your consent, we also use analytics cookies from Google Analytics to understand how visitors use our website. When you first visit, our cookie banner lets you choose which non-essential cookies to accept, and you can change your choice at any time. You can also block or delete cookies in your browser settings, although some parts of the website may not work properly if you do.

Who we share your information with

We do not sell your personal information. We only share it with organisations that help us run our business, and only as far as they need it:

payment providers (PayPal, Stripe and WooPayments) to process your payments
delivery companies, to deliver your order
Campaign Monitor, to send our email newsletter
Google, for website analytics and for reCAPTCHA spam protection on our forms
our website hosting, maintenance and IT service providers
our accountants and professional advisers
the police, HMRC or other authorities, where the law requires it

Some of these providers may process information outside the UK. Where they do, we make sure appropriate safeguards are in place, as required by UK data protection law.

How long we keep your information

Orders: we keep order and payment records for six years after the end of the financial year they relate to, as required for tax and accounting purposes.
Enquiries: we keep enquiries for as long as needed to deal with them and any follow-up, and then delete them.
Newsletter: we keep your details until you unsubscribe.
Incomplete checkouts: we delete these details once they are no longer needed for reminders.

Keeping your information secure

Our website uses a secure (https) connection and is protected by security software and regular updates. Only people who need your information to do their work can access it.

Your rights

Under UK data protection law you have the right to:

ask for a copy of the personal information we hold about you (this is normally free of charge)
ask us to correct information that is wrong or incomplete
ask us to delete your information
ask us to restrict how we use your information
object to how we use your information, including for marketing at any time
ask us to transfer your information to another organisation
withdraw your consent at any time, where we rely on consent

To make a request, please email info@gapsuk.com, call us on 01376 335 150 or write to us at the address above. We will respond within one month.

If you are unhappy with how we have handled your information, please contact us first so we can try to put things right. You also have the right to complain to the Information Commissioner’s Office (ICO) at ico.org.uk or on 0303 123 1113.

Links to other websites

Our website contains links to other websites, including our social media pages. We are not responsible for how those websites handle your information, so please read their privacy policies.

Changes to this policy

We may update this policy from time to time. The latest version will always be on this page, with the date it was last updated shown at the top.